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People buy holes, not drills!
From WHY to Elevator Pitching!
What is Dis-Intermediation and why does it matter?
Read more on How People Buy ...
Marketing is only a means to an end. Focus on understanding sales will help you achieve a better understanding of what you need to do with regards to marketing your business.
This informative snippet from a participant student, explains this with a comical section in the near beginning of the video.
This short video from Eugene Beetge, a CRM, marketing and sales specialist explains to an audience how this works.
We apologize for the bad audio as the recording was done by a student participant.
Read more on finding your WHY ...
Finding your Why is based on the popular principle from Simon Sinek. It explains how communicating correctly to your customers and audience can make you a market disruptor and increase your sales. Eugene Beetge, CRM, Sales and Marketing expert uses this principle in breaking down how to possibly find your Why and using elevator pitches as the basis to copyright your ideas.
This video also refers to watching Starting with Why from Simon Sinek (https://youtu.be/u4ZoJKF_VuA) as the underlying content to understand.
Read more Dis-intermediation ...
Understanding how you fit into a supply-chain in your industry, and how your business is effected by Dis-Intermediation can drastically change your business by increasing sales and possibly making you a market disruptor. By understanding Dis-Intermediation, you can position your business, any business to Re-Intermediate your products and services. This short video from Eugene Beetge, a CRM, marketing and sales specialist explains to an audience how this works.
We apologize for the bad audio as the recording was done by a student participant.
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